Game Marketing Guidelines

General

On the MiniTon platform, only skill-based games are allowed. Games that rely on luck or casino-style mechanics are prohibited. To ensure that your game is not confused with games of chance and for the benefit of all game developers on our platform, please adhere to the following guidelines.

Marketing and In-Game Copy

• Avoid using names or descriptions that suggest the game relies on chance or gambling, such as Blackjack, Poker, Roulette, or Slots.

  • If MiniTon grants written approval, you can describe your game as a "skill-based game inspired by" a listed game, as long as your copy clearly indicates that it is a skill-based adaptation of the concept.

• Please refrain from mentioning anything related to betting, wagering, gambling, luck, chance, or guessing.

• Please refrain from using "real money" or "RMG". Instead, we suggest using "real-world prizes" or "real prizes".

• It is advisable to refrain from using the term "addictive".

  • Here are some options to consider: engaging, enticing, captivating, challenging, fun, and absorbing.

• Do not use language commonly used by casinos or check cashing establishments such as "ca$h", "get cash fast", or "cash on the spot".

• Do not include the MiniTon brand in your app title or subtitle. You may use MiniTon in the description of your ads with the following phrases:

  • Powered by MiniTon®

  • Featuring prize competitions provided by MiniTon®

  • With fair competition and player-matching powered by MiniTon®

  • Challenge players worldwide to MiniTon®, a fair, fun, and meaningful mobile game competition with leaderboards, trophies, real-world prizes, and a loyalty program that rewards your playing!

  • MiniTon Random™ guarantees fair player matching and gameplay conditions, ensuring that only the most skilled competitor wins.

Marketing and In-Game Artwork / Audio

Do not use the following imagery:

• Betting with poker chips

• Casino environments (interior or exterior)

• Slot machine symbols (stylized sevens, bars, cherries, jackpot symbols, etc.)

• Casino games (slots, roulette, craps, keno, etc.)

  • Cards, dice, and felt tabletops are okay if not presented in a gambling context

• Chance-based games (lottery, coin flips, scratchers, etc.)

• Signs or landmarks from Las Vegas or other iconic gambling locations

• Alcohol or other controlled substances

• Minors under age 18

• Pornography or sexualized imagery

• Avoid using sounds or voiceovers related to gambling or casinos.